Edição e [des]alinhamento na circularidade do fenômeno cultural

Abstract

Editing and [des]alignment in the circularity of the cultural phenomenon is a doctoral thesis within the interdisciplinary field of contemporary cultural studies, with emphasis on the creative process. It discusses the structural plasticity of editing in narratives serials at video-ondemand services (SVOD) on the Internet. As a social justification is the importance of audiovisual editing as a result of human development and the pertinence of editing as a process of multiple origin, when the audiovisual is culturally treated as the main means of communication. Therefore, the audiovisual editing is the organization and mit-methodological structurality of the qualitative-explanatory approach. The universe observed within Netflix is formed by the series 3%, Edha and Sempre Bruxa – a Brazilian production, an Argentine and a Colombia, respectively – because in the period from 2016 to 2020 were the first original series sponsored by SVOD in these respective countries. The edition in the analyzed series presents structural couplings with the life form of modernity-world driven by exchange relationships and capitalist production models, but opens space to illuminate another perception about the edition as circularity of an interdependent and originating process in the audiovisual, based on a self-conscious, self-referenced and self-poetic reflection.