Jornalismo ambiental e mídia : a cobertura do garimpo da Serra da Borda pelos portais G1 e Folha de S. Paulo

Abstract

This research addresses whether environmental journalism and its characteristics were addressed in the coverage of Garimpo da Serra Borda, in the municipality of Pontes e Lacerda, in the southwest of the state of Mato Grosso, in publications on the online portals G1, from Grupo Globo, and Folha de S. Paulo , by Grupo Folha, from October 1, 2015 to October 30, 2016, using the Content Analysis (CA) methodologies proposed by Bardin (2011), permeated by the Critical Analysis of the Narrative by Motta (2013). It also dealt with the bibliographic apparatus regarding themes related to journalism in general, environmental journalism as a specialty, mining and its history in Brazil and Mato Grosso, and also, the relationship of environmental journalism as a historical aspect and its immersion in the coverage of the mining theme. It was found, in the end, that environmental journalism was not worked on in all its potential, development and complexity, since some of its characteristics were briefly identified, such as the plurality of voices and precautionary journalism. It was verified, based on the findings of argumentative strategies, that Serra da Borda was just the background for police journalism, applied in most of the analyzed content. When proposing to investigate this work, it was not ignored to find news from the most different editorials and approaches in general, but it was also expected the deepening of environmental journalism. At least three pillars of this specialty were erased: the informative on the environmental area, the political regarding the full exercise of citizenship in the subject (about the rights and duties of society) and the educational, inherent to the reporter's engagement in environmental causes, even if it is a matter of of green guidelines with the coverage of traditional media.